The Finch Formerly Known As Gold

1 October 2005

Waste not, or at least not much

The Seventh Generation company, based in Burlington, Vermont, derives its name from a precept of the Haudenosaunee, otherwise known as the Iroquois Confederacy, to the effect that decisions must be informed by their potential impact on the seventh generation to follow.

The company sells a variety of paper and plastic products and household chemicals, and earlier this year I decided to give some of their product lines a try, on the reasonable basis that paying a little more for a little less overall waste and/or toxicity can be justified.

After a couple of months, I've appointed Seventh Generation to be the official Surlywood supplier of paper towels and bathroom tissue. They are not, however, getting the contract for trash bags: in two successive boxes, the little plastic welds, which are supposed to keep the drawstrings in place, didn't.

It wasn't that long ago that recycled-material products weren't even slightly competitive, so, applying the principle of "When in doubt, predict that the trend will continue," I assume that this stuff will get better as time goes on.

Posted at 5:33 PM to General Disinterest