Once upon a time, in the vast empty of history, offense was serious, and apology not taken lightly. A grave offense was cause for action, but could be forgiven if an apology was offered.

The problem is, at some point both offense and apology were trivialized by old children, in an unworkable attempt to make the world all balloons and puppies. And now offense is as common as dirt and apologies are seen as insufficient to allay the hurt.

So if you take offense, and no one gives a rat's ass, that’s why.