The Finch Formerly Known As Gold

18 November 2005

With just a hint of freon

Normally, I pay no attention to vodka. (Well, there was that time I blended it with milk of magnesia, thereby producing a Phillips screwdriver, but you don't want to hear about that.)

Vodka used to be something you thought of as Russian. Nowadays, you buy a bottle labeled "Old Russia" and it comes from Oklahoma. So I'm not surprised that the Kiwis would get into the act, but this ad for New Zealand's 42Below vodka [link includes Flash video] is completely wack. Not that there's anything wrong with that.

(Title poached from Lileks, who once characterized one of those superpremium vodkas as "a lovely marriage of velvet and freon.")

Posted at 6:16 AM to Say What?


Britain and New Zealand, sitting in a tree...

Posted by: McGehee at 8:16 AM on 18 November 2005

You should have stuck to Jack Daniels and prune juice, Charles.

Posted by: Francis W. Porretto at 11:26 AM on 18 November 2005

"There was that time I blended it with milk of magnesia, thereby producing a Phillips screwdriver, but you don't want to hear about that."

But... but that's exactly what I DO want to hear about. Waaaaaah!

All right, I'm over it. Jack Daniels and prune juice, you say?

Posted by: Mister Snitch! at 12:48 AM on 20 November 2005