30 March 2006
Non-Judgmental, I guess
The last time the United Church of Christ came up with a "controversial" television ad, it got a rhetorical shrug from this quarter; it struck me as earnest but mild, hardly worth the brouhaha unless you're one of those people who believe that churches ought to have someone permanently stationed at the door scanning entrants with a Manual Gaydar Device, in which case you might have actually thought it, well, controversial. (More about it here.)
Well, they're at it again:
This time around a traditional American family looks horrified at the non-traditional church goers single mother, gay couple, Hispanic or Middle-Eastern and each one is literally ejected. The tagline is "God doesn't reject people, neither do we."
Which, I suppose, is probably slightly pithier than "You must be this holy to ride this pew."Posted at 1:26 PM to Immaterial Witness