As the kids say, +1 for this:
As a way to establish and maintain an identifiable on-line presence, I think Facebook is probably around for the long haul. I think there is research on this that says so. Facebook seems lately to have read that research, and come to a decision that it wants to move in on LinkedIn’s turf by offering people a work identity. This, I believe, is a mistake of enormous proportions. I’m basing that on a presumption that people use these tools the way I do, and that’s always problematic I realize. But I don’t want current work contacts to see me on Facebook. Maybe past co-workers, the ones who are kinda “cool.” But there is no reason to go mixing up these two worlds, and if I’m going to be pushed into it because that’s just the way the system expects me to use its services, then I’ll be on my way out too. That’s probably what’s been happening, since most Facebook inhabitants behave more-or-less the way I do.
I shan’t be pushed in this matter. I made a rule for myself about three minutes after signing up for a Facebook account, to the effect that under no circumstances would I accept friend requests from co-workers. (Mentioning this once or twice in front of carefully selected staffers has pretty much insured that I don’t get any, either.) Past co-workers, the ones who are kinda “cool” — no problem.
I can’t, of course, do a thing about Twitter other than hide the entire lot of 32,000 tweets, which is more trouble than it’s worth. And unless someone’s doing a better job of hiding than I’d have expected, I have exactly two Twitter followers from the shop.