Or maybe just “float”

I mean, who picks these damned fonts anyway?

But no, they think this is Art … um, Deco.





3 comments

  1. fillyjonk »

    4 July 2017 · 2:49 pm

    even beyond the unintentional Beavis and Butthead humor, that’s just a dang ugly mishmash of different font types on a single flyer. There’s way too much going on there with the images and the logos and the writing.

  2. CGHill »

    4 July 2017 · 3:03 pm

    Much of that, though, comes from the logo for The Secret Life of Pets, which is hideous in its own right.

  3. fillyjonk »

    4 July 2017 · 4:24 pm

    Yeah, but they could also have left off the graphic of the unrolling spool of film and the transparent background of the waterslide and it still would have been a cleaner design, even with the hideous logo.

    it’s the advertising version of the “chartjunk” my old stats prof used to warn against.

RSS feed for comments on this post