I think I need a beer
Long before the Seattle SuperSonics landed in Oklahoma City, as predicted here way back in 2005, I was calling for some sort of tie-in with the Sonic drive-in chain, whose world headquarters is within walking distance of the Ford Center.
Sonic apparently has now seen the wisdom of such a deal, and has signed one — though not with the Sonics-turned-Thunder:
Sonic Drive-Ins has signed on as a sponsor with the Milwaukee Bucks for activities during Bucks home games at the Bradley Center.
Sonic said Wednesday it will get signage around the Bradley Center, including a courtside display, LED displays and backlit panels in the concourse. Sonic also will have a presence at the Bradley Center with its Cherry Limeade character appearing at games along with the Sonic roller skaters.
There are three Sonics in the Milwaukee area, with a fourth on the way.
fillyjonk »
30 November 2009 · 8:44 pm
Sonic has a Cherry Limeade “character”?
The mind boggles.
Brian J. »
1 December 2009 · 7:32 am
And let’s not forget Big Jim McIlvaine went to Marquette and now works on the university’s radio team.