24 February 2007
During today's supermarket sweep, I hung around the peanut-butter zone for a few extra minutes to observe. Chained to a shelf was a clipboard with a list of the recalled Peter Pan products, not all of which I remembered as actually being stocked in this store. In attendance: Smucker's All Natural; Jif (which, I assume, is Smucker's Less Than All Natural); Skippy; the inevitable store brand.
Over a three-minute period, five shoppers came by. All of them read the clipboard; three bought no peanut butter at all, though two did pick up jars; two of them bought Jif.
This is, of course, extremely unscientific, and possibly even extremely uninteresting, but hey, it's bloggable.
(Disclosure: I am a Peter Pan fan; I bought a jar of Jif.)