6 December 2007
Picking you can't ignore
Presenting the B. C. Clark jingle, arranged for guitar. (And why not?)
Posted at 6:55 AM to City Scene
It seems that everyone in Oklahoma has warm feelings for this ditty. One way out of the whole Merry Christmas/Happy Holidays dispute would be for everyone (in Oklahoma, at least) to greet each other with "Happy B.C. Clark's Anniversary."
Obsession, or over-saturation? After your other post about the B. C. Clark jingle, and over a decade of not hearing it here, I actually remembered some of words to it. Now that's timelessness.
Thanks for the memory!
It's never *truly* Christmas until I've heard the jingle. I keep it on my iPod just so I can listen to it at the proper time and start my season right. :) Having spent the majority of my 41 years somewhere in Oklahoma, I always heard it on TV.
@Mark- I was raised in Tulsa; my brother born and raised. Hadn't heard the BC Jingle until this year. My parents recently moved to the OKC area and were told that they weren't really Oklahomans until they'd heard the BC Clark jingle. We heard it Thanksgiving night... and were unimpressed.
We were stumped to try to come up with an equivalent jingle from the Tulsa area. I'm not convinced it's a bad thing we couldn't.
Air, I grew up in between Tulsa and OKC and had access to both TV markets, and I'm stumped too. There was something about a "good good feeling at Clarke's Good Clothes" and "If you didn't buy at Reeves you paid too much," but nothing that embedded itself so thoroughly as B.C. Clark. I thought of "It's as easy as 1-2-3, and Shawnee adds the 'me,'" but I don't think that was exclusive to Tulsa. Mostly when I think of Tulsa TV, I remember Mazeppa, with a young Gary Busey as Teddy Jack Eddy.
The Shawnee Milling jingle got plenty of play in central Oklahoma; I remember it well, and I didn't arrive here until 1970.