18 September 2003
We want your linkage, badly
Over at Mutated Monkeys, Beth is grumbling about some strange email excrescence:
"I am contacting you about cross linking. I am interested in mutatedmonkeys.com because it looks like it's relevant to a site that I am the link manager for. The site is about downloadable ringtones, logos and games for mobile phones."
The letter came from Link Builder, which apparently combs through potential websites that rank high in search engines for certain keywords that their clients' sites are focused on. Then they send out emails, offering to 'trade links'.
I think this is hilarious. Both because I've been posting so much about my saga of choosing a mobile phone that I'm getting offers from commercial sites, who are suffering under the misconception I'm important enough to bother with. And because someone out there has the job title of Link Manager.
To me, it looks like one of those indiscriminate let's-throw-something-against-the-wall-and-see-if-anything-sticks plans that is only the tiniest hemidemisemiquaver more respectable than pure spam. The only way this could be more ridiculous is if this "link manager" from Link Builder went after, say, Dog Snot Diaries, claiming to represent a site interested in canine health.
Oh, wait, she did.