New format ginned up

After the Spy exited the FM band and became a Web-only station last year, a synthetic Spy has been running at 105.3, apparently just cycling through old stuff left on the station’s hard drive.

No more. Following up a not-too-cryptic statement on the Spy’s Facebook page yesterday, I dialed over to where the station used to be, and there was Dean Martin singing “That’s Amore.” The new format is called “The Martini,” and Oklahoma Rock reports:

Citadel’s antics included illegally using [Ferris] O’Brien’s copyrighted name “The Spy” and copyrighted specialty shows Juke Joint Revival and The Toaster Brunch… Now, all this childish behavior is done with and Citadel has put something their smoking-jacket-wearing dead grandfather can enjoy.

Well, I’m definitely old enough to be someone’s grandfather, though if I have a smoking jacket, it’s because I’ve accidentally set it on fire. And I admittedly have a taste for the old standards. Still: “The Martini”? Between that and Clear Channel’s “The Brew,” you’d think this town was full of lushes, and not just the ones working as program directors either.


  1. McGehee »

    5 March 2011 · 1:47 pm

    Okay, now I want to know if this Martini station is streaming to the web. Even better if it’s on iTunes, like the Dallas station I use (when I think of it) for listening to Limbaugh.

  2. CGHill »

    5 March 2011 · 2:05 pm

    I checked Radiotime, which has them listed and which carries their playlist, but I couldn’t get the actual stream to work: maybe it’s off for the moment.

  3. Valeo Favoca »

    5 March 2011 · 4:36 pm

    I don’t think stations owned by the Last Bastion Station Trust are allowed to stream for some reason.

  4. CGHill »

    5 March 2011 · 4:48 pm

    That would almost make sense.

    I tried two other Last Bastion stations — there are only six — to see what I could find. I struck out with KBZU Albuquerque, but I did find a stream for KRDJ Lafayette, LA.

    Closest I could come in the iTunes Store was a stream called “Martini in the Morning,” which works similar turf but does not seem to be related.

  5. Brett »

    5 March 2011 · 9:32 pm

    And a pop in the snoot to the usually much smarter Oklahoma Rock blogger for the gratuitous slam on Messrs. Martin, Sinatra, Armstrong, Charles, as well as Madame Vaughn and company. Neither my grandfather nor you (and you are much younger than he, Charles) are the only ones who enjoy their work (seeing as he is indeed my dead grandfather, I imagine he now enjoys it first hand).

    I’m just waiting for The Spy radio station to be a radio station again so I can listen in snippets longer than 45 seconds before the signal crashes.

  6. »

    5 March 2011 · 11:35 pm

    Brett: the gratuitous slam is aimed at Citadel, not the music itself.

    Standards audiences are a split demographic, which means its a no-demographic. A majority of which are either are hipsters in their 30s that listen to standards on their iPods or at Starbucks or a much older crowd, which has little longterm viability (however cruel that may sound).

    It’s about a million times better than just throwing another country or classic rock station into the OKC radio fray, but it has about a 1% chance of lasting more than a year.

    I have a definite appreciation for the music, but it has no impact on radio now or in the future. And, for that, Citadel shows how short-sighted it has always been with the 105.3 signal.

  7. Brian J. »

    6 March 2011 · 6:48 am

    St. Louis couldn’t support the format. Enjoy it while it lasts there.

  8. Brett »

    6 March 2011 · 8:45 am

    Fair enough. And no argument that Citadel among many others in modern radio seem to be unable to make good decisions either creatively or in terms of profitability. But carelessly written.

  9. fillyjonk »

    6 March 2011 · 6:10 pm

    All I have to add is that I know a reasonable number of “youngsters” now (and knew back-when, when I was a “youngster” myself) who like Martin, Davis, Sinatra, et al.

    I dunno. I’d rather hear a station playing 50s lounge music, than have it refer to itself as “classic rock” and be playing music I hated when it was first popular in the 1980s.

    (Is there anything that makes a person feel older than having music you hated when it was first popular called “Classic Rock”?)

  10. ms7168 »

    7 March 2011 · 9:23 am

    First it was 70s oldies. Then 80s oldies. Now 90s oldies? For real?
    We forget though that someone born in 1990 is turning 21 this year.

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