We don’t check in with People for the Ethical Treatment of Animals too often, perhaps for the same reason we don’t watch Jersey Shore: you’ve seen one train wreck, you’ve seen ’em all. We did, however, acknowledge their 2004 effort to persuade Slaughterville, Oklahoma to change its name, and I suppose they ought to be congratulated for maintaining their focus all these years:
With city officials contemplating a proposal to rejuvenate the struggling Mid-Market and Tenderloin with a payroll tax break to lure more businesses to the two neighborhoods, the activist organization People for the Ethical Treatment of Animals suggests another way to at least revitalize the Tenderloin: Rename it the Tempeh District after the protein-packed fermented soybean product.
”The city deserves a neighborhood named after a delicious cruelty-free food instead of the flesh of an abused animal,” PETA’s executive vice president, Tracy Reiman, wrote in a letter sent Tuesday to Mayor Ed Lee.
I’ve eaten enough soy in my lifetime to reject utterly anybody’s claim that the stuff is “cruelty-free”: it’s sure as hell cruel to my insides. Not that PETA would care about that sort of thing.
Captain Joe Garrity, who commands the Tenderloin police station, has a better idea: “Lipitor.” Yes, really:
After all, it’s a drug used to help combat high cholesterol of which eating red meat can be a contributing cause, and it could be a corporate sponsor to help pay for city services.
And Lipitor could use the publicity: the first generic will arrive late this year.
(Once again, via a Nancy Friedman tweet.)