Oh, sorry. It’s not a cola, or a root beer. It’s Dr Pepper Ten, and no girls allowed:
[T]hat’s the idea behind Dr Pepper Ten, a 10-calorie soft drink Dr Pepper Snapple Group is rolling out on Monday with a macho ad campaign that proclaims “It’s not for women.” The soft drink was developed after the company’s research found that men shy away from diet drinks that aren’t perceived as “manly” enough.
The only women seriously offended will be those in the Perpetually Pissed Off At Men Brigade. The rest of us will either roll our eyes at the silliness of it all or be enticed to try it because we’re told it’s for men only.
Me, I’d use it to wash down a Yorkie bar.