What the cat dragged in

Hello Kitty beerThat fruity-looking stuff in the can is, in fact, Hello Kitty beer, brewed in Taiwan and sold in China:

The Hello Kitty brew, licensed by the Shanghai KT trading company and made by Taiwanese beer maker Long Chuan, comes in at least six tropical flavors, from passion fruit to banana… the beers are only 2.3 percent alcohol by volume.

Two point three? That’s near near-beer.

Says Kotaku in a review:

[T]hese beers are dangerous. They’re so ridiculously smooth and tasty that one can barely tell they’re drinking beer. It’s almost like drinking fruit juice.

The guy in the corner nursing a Mike’s Hard Lemonade is laughing his face off.


  1. John Salmon »

    6 September 2013 · 10:33 am

    The end is surely near.

  2. McGehee »

    6 September 2013 · 11:38 am

    China is letting a Taiwanese company sell them libations? Haven’t they heard what that can do their precious bodily fluids???

  3. fillyjonk »

    6 September 2013 · 12:52 pm

    Eh, I don’t find it any more off putting than the fluorescent Boone’s Farm stuff a couple of the local stores sell. (NB: I have never tasted Boone’s Farm, I suspect I would find it pretty offputting then.)

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