I have been a member of the American Automobile Association for some twenty-odd years. I pay my Plus fee every year; I even follow the local incarnation on Twitter. What’s more, they follow me. You’d think this was enough interaction for both of us.
Then in comes an email that begins “It feels like we’ve grown apart.” I saw that in the preview pane, looked up at the subject bar, and there was this plaintive wail: “We’ve noticed… our emails are going unnoticed.” By “unnoticed,” they apparently mean that once a month they send me a metric buttload of links, none of which I ever click on.
If this is a scheme to get me to verify my email address for which they did in fact provide a link it’s a pretty pathetic one. And if it’s not, it’s even worse.