I don’t do a lot of grocery shopping at Target, mostly because the Target nearest to me is a couple of rungs short of Super-hood and therefore lacks a lot of grocery-store essentials, but I did have that 10-percent-off card, so while I was picking up stuff like furnace filters at a Target of greater Superness, I poked through the food aisles and turned up a curiosity: “New York Vanilla” ice cream, under their Market Pantry house brand.
One has to assume, given the price of real vanilla, that the flavoring is largely synthetic, but it’s a darn good synthetic. The yellowish color hints at the presence of eggs, which I am given to understand are an essential component of true New York Vanilla, but if they’re on the ingredient panel, they’re concealed behind something science-y. Target HQ being in Minnesota, maybe this is New York Mills Vanilla. It’s still pretty good.