Well, actually, it’s called HorizonOne™, and it’s the first truly nihilist iPhone app:
When you first run it, it won’t even open. The icon will pulse and move seeming, almost, to grow before becoming still, cold, and dead. The color will fade from it a condition that will spread to other icons nearby.
The more you use it, the more it uses you:
The shopping list you keep in Notes will be amended “milk, eggs, deliver my eternal soul from nothingness.” Horizon One™ will send you e-mails from a you that is apparently drifting in a void, asking for help. They will become increasingly desperate, and frenzied. You will receive these e-mails until you realize that the void is life, and you are caught in its grip. Upon this epiphany, Horizon One™ will brick your phone, allowing you to see only the lock screen. The wallpaper has changed a picture of you, in chains, forever screaming. Slide to unlock. Slide to unlock.
Also Twitter integration.
But of course.